Recent Posts by Aoife Rigney

About: Aoife Rigney

Aoife Rigney is a digital marketing and social media strategist, advisor, trainer and event speaker. Aoife loves her work – it’s her passion! From training one to one or a large group, advising a business on their digital strategy or speaking to a room of people – she simply loves it!

Think Before You Outsource Your Social Media

The right social media strategy can not only improve brand visibility and recognition, but it can also have SEO benefits. The bottom line is that it’s important to have a social media presence. Once a company has accepted that...

6 Steps to a Successful Email Marketing Campaign

Email Marketing is the process of delivering relevant, engaging and timely marketing messages to a specific list of recipients via email. It is a great way to target specific groups and it’s relatively cheap too. It is not a strategy for...

Pinterest FAQs and 10 Tips for Beginners

Pinterest is a virtual pinboard. Pinterest allows you to organize and share all the beautiful things you find on the web. You can browse pinboards created by other people to discover new things and get inspiration from people who...

Facebook Lotto Breaks the Rules!

In recent weeks, but even more so in recent days, I have seen “Facebook Lotto Syndicates” popping up all over Facebook. Simple idea… Business buys a €6.00 Euro millions Quick Pick, puts business name on top, takes picture and...

Download my Facebook and Google+ Guide Here

The Business and IT Conference (BIT Conf) is a series of information nights for business owners and managers on how to integrate IT into the day-to-day running of a business. The purpose of the BIT Conf is to educate business owners and...

Running a Competition on Facebook

Are you thinking of running a contest or promotion on Facebook?  Facebook is a great platform for running a contest because it can expand your audience, raise awareness about a product or service, boost audience engagement and increase your...

5 Simple Tips to Increase Engagement on Your Facebook Pa

Recently I set up my very own facebook page (AR Digital Marketing). It is a Digital Marketing, SEO and Social Media resource for SMEs. I am really enjoying it so far; the page reached 100 likes in less than...

Twitter says No to LinkedIn

On the evening of June 29th last, LinkedIn announced that Tweets will no longer be displayed on LinkedIn. Here is the statement from LinkedIn: LinkedIn and Twitter have worked together since 2009 to enable you to share your professional...

Twitter Jail

Recently, I have come across people being put in Twitter Jail. What is it all about? Well…. Twitter Jail occurs when you exceed the total daily limits set out by twitter here! The current technical limits for accounts are:...

Simple Guide to LinkedIn For Graduates

It’s no secret that these are challenging economic times for everyone but particularly so for recent college graduates. Where does one start when looking for a job, graduate role or internship? LinkedIn doesn’t do the work for you, but...