Recent Posts by Aoife Rigney

About: Aoife Rigney

Aoife Rigney is a digital marketing and social media strategist, advisor, trainer and event speaker. Aoife loves her work – it’s her passion! From training one to one or a large group, advising a business on their digital strategy or speaking to a room of people – she simply loves it!

How To Handle Negative Comments Online

Social media provides an opportunity to gain great brand exposure. The real key to social media marketing is to build up a relationship with your fans/followers that then become your brand advocates and spread the word about your business....

Why People Unlike a Page on Facebook

Firstly, if someone does unlike your page – don’t panic. Don’t beat yourself up about it. However, it is important to do a quick check and make sure you’re not doing things that could be causing people to turn away from...

Create a Facebook Page for Your Business

Download this for FREE here:  Free Download Simple Step by Step Guide to Creating a Facebook Page for Your Business Step 1: Choose a Category Go to the following URL to create your business page on Facebook: https://www.facebook.com/pages/create.php Choosing a...

Plan Your Christmas Digital Marketing Campaigns

I know it’s only September but if you are a business hoping to sell to Christmas shoppers this year, then it’s time to start thinking. In fact it’s time to start planning! Yes, online shopping has become extremely popular,...

Shortlisted for the Blog Awards Ireland

I’m absolutely shocked but delighted to announce that my blog has made the shortlisted for the Best Blog of a SME from The Blog Awards Ireland. The shortlist for this category is here: Best Blog of a SME Shortlist, and...

Email Marketing Tips – Creating subject lines that

A subject line seems like such a simple thing, but it’s the difference between your next email being opened or trashed. The average person is bombarded with dozens if not hundreds of email subject lines every day. Most of...

Third-Party Apps No Longer Required To Run Facebook Prom

**Big news announced by Facebook on 27th August 2013** According to the announcement posted here by Facebook: “We’ve updated our Pages Terms in order to make it easier for businesses of all sizes to create and administer promotions on...

Privacy Tips for Social Media

Every day we use our favourite social media channel to communicate, engage, and to maintain our relationships with friends, family, and colleagues. If you do things in public be aware of social media – most people have a smartphone...

Blog Award Nomination!

I’m delighted to announce that my blog has been nominated for the Best Blog of a SME Business from The Blog Awards Ireland. The full list of nominees in the category is here, and as you can see I...

Social Media Wake Up Call

This week I attended the Cork Chamber Business Skillnet’s seminar entitled Social Media Wake Up Call. The seminar was chaired by Colm O’Regan, Stand-up comedian, broadcaster and author of “Isn’t it well for ye”, The Book of Irish Mammies...